The Sway Effect works in partnership with senior clients to drive global reputation. Our expertise includes global strategic media relations, executive visibility, employee engagement, nation branding, investor relations, and crisis management.
We focus on the most influential media to shape the reputation of our clients. We're results driven and make stories relevant - serving as the bridge between our clients and the media's agenda.
WHAT WE DO
HOW WE PARTNER
The Sway Effect connects organizations, subject matter experts, and next generation talent to create impactful campaigns on behalf of our clients. Our network includes experts in PR and influence, brand strategy, creative, brand purpose, and organizational design.
Our model is simple. Join our network to collaborate, partner, share contacts, or simply, pay it forward and expand your tribe!
WHY WE WORK
The Sway Effect is focused on establishing a new industry standard for how we work and envision the future with our clients. Our mission is to give back by leaving the marketing and communications industry, and our world, better than we found it.
As part of our mission, The Sway Effect will advise and partner with UN Women to create a more equitable world for future generations.
THE SWAY EFFECT NETWORK
bSMART is a mentorship and networking platform focused on increasing the number of women leaders around the world. The organization’s mission is to partner with brands to spotlight trailblazing women while also identifying and fostering the next generation of female talent. bSMART’s offer includes: community building through their mobile platform and educational events, mentorship content, recruiting opportunities and executive visibility programs. The team is based in New York. Check out bsmartguide.com.
GoDo Discovery Co., part ad agency (greenlight=Go), part think space (HOWDO=Do), is a creative collective dedicated to finding and activating a brand’s truth through strategy, archetyping, advertising and experiences. We believe that every brand is on a journey to find their truth, and that we are here to guide them on an expedition of discovery. The team is based in Dallas. Check out gododiscoveryco.com.
Good Scout is a social good consultancy focused on creating and executing breakthrough social impact marketing programs for leading corporations and non-profits across the USA. The agency specializes in social impact strategy, purpose-driven marketing, sustainability development and execution, cause branding and activism. The team is based in New York. Check out scoutinggood.com.
Founded by industry veteran Mitch Markson, Markson IdeaCraft is a brand positioning and idea development consultancy focused on developing strategies and original ideas for brands, individuals and non-profit organizations. Learn more here.
Maven & Muse is a brand communications house. We build brands people love. We speak brands, people and culture. We deliver expert counsel how and when businesses need it. Learn more at mavenandmuse.com.
Founded by Susan Reilly, Reilly Connect is a digital communications and influencer marketing agency committed to helping clients rethink how they use data-driven insights, analytics and technology to drive their communications efforts. The team provides senior-level communications expertise to client engagements with a specialization across key industries including health and wellness, pharmaceutical, food, hospitality, legal and fintech. The team is based in Chicago. Check out reillyconnect.com.
Rogue Sunday is a digital strategy and marketing firm focused on editorial strategy and content creation as well as audience engagement, media relations and social media execution. The team brings a deep understanding of the ever-changing cultural and political landscape that individuals and brands need to navigate today’s changing landscape. The team is based in New York. Check out roguesunday.com.
357 Communications helps organizations build effective business plans and leverage credible internal and external communications strategies to achieve their business objectives. Based on the principle of creating simple truths in messaging consistently shared via multiple channels, 357 Communications will help you and your company build awareness, trust and influence with key stakeholders with integrated communications plans and engaging narratives that drive game-changing results. Want to learn more about 357 Communications? Email Anne Madison at anne@357Communications.com.